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Showing posts from May, 2017

NTB join hands with BBC, Reuters and TripAdvisor tourism promotion

Mt. Everest on Sunset: Photo by Rajan Nepal tourism board (NTB) Recently signed its biggest media campaign partnering with BBC, Reuters and the travel site TripAdvisor in a bid reach to a large number of audience to boost tourist arrivals. The NTB will be spending around USD 1 million to disseminate information about Nepal to Global audience through this popular platforms. The Campaign also comes as NTB’s first ever consumer media campaign aimed at luring foreign visitors to Nepal. Speaking at the signing event, Dipak Raj Joshi, The CEO of NTB said: we are partnering with these three Medias with a sole objective of promotion of Nepal’s tourism and is aimed at disseminating information about Nepal. Vishal Bhatnagar sales director-south Asia BBC Worldwide also expressed his confidence in delivering the information about Nepal across the globe and further informed about the strategy to reach targeted audiences. “BBC is the oldest broadcasting service with worldwide reach in ov